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Aum Cellars / Hoffmann Family Winery

Frequently Asked Questions

Answers for visiting Aum Cellars, ordering wine, shipping, the wine club, and how we farm. If you still need us, write through Contact.

Visiting Aum

Yes. Tastings at Aum Cellars are private and by appointment only — not a drop-in tasting bar. Reserve a time on Visit so we can host you without a crowd.

Reserve a visit

The Signature Estate tasting is 90 minutes. Other experiences are listed as 90 minutes or two hours when you book. We confirm the length with your reservation.

Visit

Private tastings at Aum Cellars are for up to eight guests. Some experiences have a published minimum — for example four guests for a grape stomp or blending session. Current limits appear when you reserve.

Visit

Evenings at the Aum Cellars estate can turn chilly, even after a warm day. Bring a jacket or sweater. The vineyard and cellar are working ground — comfortable shoes help.

Write us through Contact with the name on the reservation and whether you would like to add or remove a guest. We will update the booking when we can and confirm with you.

Contact

Aum Cellars is in Napa Valley at 2844 Monticello Rd, Napa, CA 94558, with estate vineyards across Coombsville, Mt. George, Atlas Peak, and Calistoga.

Contact

A visit to Aum Cellars is a private tasting — time in the organically farmed vineyard and cellar, and a seated tasting of current and library wines. The Signature Estate tasting is 90 minutes, $85 per guest, for up to eight people. Other experiences list their own timing and price when you reserve.

VisitWine Tastings

Write through Contact, call (707) 266-8803, or email dakinewine@hotmail.com. We are glad to help you plan a visit, join the club, or find the right wines for your cellar.

Contact

Experiences & Events

Yes. Wine tastings and estate experiences at Aum Cellars are reserved in advance. Choose an experience on Wine Tastings or Visit, then complete checkout so the time is on our calendar.

Reserve a visit

Yes. Experiences at Aum Cellars are private and hosted by appointment, for your party rather than a standing public tasting bar. Seasonal gatherings are posted on Events when a date is set.

Wine Tastings

Yes. Estate gatherings are reserved, not drop-in. When a public date is posted on Events, details and a booking path will be there. Private tastings are reserved on Visit.

EventsVisit

Public gatherings appear on Events when a date is set. After you book a visit, the confirmation email includes calendar details.

Events

If Aum Cellars cannot host a reserved window, we may move you to another date or refund that payment. Guest cancellations remain non-refundable. We do not publish a separate rain-or-shine rule beyond that.

Experience refunds

It depends on the tasting or pairing you book at Aum Cellars. Current pours are listed with each experience on Wine Tastings.

Wine Tastings

Some are. Harvest gatherings, grape stomps, blending, and farming classes follow the work of the estate and appear on Events when a date is set. Private tastings are by appointment through most of the year.

Wine TastingsEvents

It is unguided — there is no instructor and no step-by-step lesson. Paint & Pour is offered on posted event dates, not as a drop-in visit.

Events

They are not drop-in visits. Classes are offered on select days, timed to the work of the estate, and only when a date is posted on Events.

Events

You may note special requests or dietary restrictions on the visit form when you reserve. We cannot promise a specific accommodation until we confirm with you.

Visit

Wines & Ordering

Yes. Curated collections at Aum Cellars ship the same way as individual bottles — where we are legally permitted, with a ZIP at checkout and an adult signature on delivery.

WinesShipping

You can ship to another address at checkout, as long as the person who receives the wine is 21 or older and available to sign. We do not add a separate gift note or gift wrap at checkout.

Wines

No. Curated collections at Aum Cellars ship as listed. If a bottle in a set is sold out, that collection cannot be purchased until the bottle is back.

Wines

Sold-out bottles cannot be added to the cart. A collection that includes a sold-out bottle is unavailable until that wine returns. Allocation Cabernets are not sold in the shop.

Wines

The Sexy Trio is our flagship set of allocation Cabernets — Sexy Bastard, Sexy M.F., and Sexy Bitch — made in tiny lots for wine club members. They are not sold as a boxed set in the shop.

WinesWine Club

Organically farmed estate wines, a few sourced-fruit reserves, and estate olive oil. Current releases — including shoppable collections — are on the Wines page. The finest Cabernets leave the cellar by allotment.

Wines

Reserve bottles and estate olive oil can be added to your cart. Wine-club allotments and VIP Membership are paid at checkout. Wine club membership auto-renews at the published shipment price twice a year. Our finest Cabernets leave the cellar through those allotments. You can also purchase current releases when you visit, where the law allows us to send wine home with you.

WinesWine Club

Use the form on Contact, email dakinewine@hotmail.com, or call (707) 266-8803. Include your order number if you have it. For damaged shipments or returns, Shipping & Returns has the request form.

ContactReturn request

Shipping & Delivery

Yes, where the law allows. Reserve bottles, olive oil, and curated collections can go in the cart. We ship from the estate cellar; availability depends on the destination ZIP you enter at checkout.

WinesShipping

Aum Cellars ships wine only where we are legally permitted. Enter a ZIP at checkout for a ground quote. Pennsylvania, Virginia, Hawaii, and Alaska are quoted by phone. A few states we cannot ship to at all.

Shipping

Yes. Wine may only be delivered to someone 21 or older, and an adult signature is required. Carriers will not leave the package unattended. A business address is often more reliable if you will not be home. If a shipment cannot be delivered, return shipping and handling may apply.

Shipping

Shipping states, adult signature, unopened returns, damaged shipments, and tasting refunds are all on Shipping, Returns & Refunds.

Shipping & Returns

Returns & Refunds

Payments for tastings, tours, classes, pairings, and other winery experiences are non-refundable. If you cannot attend, write us as early as you can — we may reschedule when another date is open, but a reschedule is not guaranteed and does not create a refund. If Aum Cellars must cancel and cannot offer a reasonable alternative, the affected payment may be refunded.

Tasting refunds

Write us as soon as you can with your order number and photographs of the bottle, packaging, and damage. Keep the bottles and packaging until we reply. If the wine was damaged in transit, defective, or shipped incorrectly, Aum Cellars will arrange a replacement or refund, and you will not pay return shipping for that kind of problem.

Damaged shipments

For an ordinary change of mind, you pay return shipping. Original outbound shipping is not refunded. If the wine was damaged, defective, or shipped incorrectly by Aum Cellars, you will not be responsible for return shipping.

Wine returns

Yes. Unopened, unused bottles in original condition may be returned within 30 days of delivery or purchase, with proof of purchase. Contact Aum Cellars first and wait for return instructions before you ship anything back.

Wine returns

Approved wine refunds go back to the original payment method after we receive and inspect the bottles. Submitting a request does not approve a refund. Bank timing after that is outside our control.

Wine returns

Wine Club

Joining the Aum Cellars wine club is complimentary — you pay for the wine you receive. Allocations ship from the cellar twice a year, in spring and fall, in 3-, 6-, or 12-bottle allotments. Choose an allotment and pay for your first shipment at checkout. Membership auto-renews at the published shipment price unless you skip a shipment or write us to cancel.

Wine Club

Yes. Before each allocation we send a link so you can confirm your address or skip that shipment by the deadline on the note. Skipping does not charge you for wine you do not receive.

Wine Club

Use the shipment email we send before each allocation to confirm or change your address by the deadline. If you need a change at another time, write us through Contact.

Contact

The wine club has no membership fee. Wine club membership auto-renews. You will be charged the published shipment price twice a year, in spring and fall, unless you skip a shipment or write us to cancel. VIP Membership is a separate $599 annual membership you can pay online, not the same as the complimentary club.

Wine ClubVIP Membership

Members receive allocations of our most limited wines, first notice of new vintages, and the allotment benefits on the Wine Club page. The 3-bottle allotment includes 1 Complimentary Signature Estate Tasting & Tour for Two. The 6-bottle allotment includes 2 Complimentary Signature Estate Tasting & Tours for Two. The 12-bottle allotment includes 3 Complimentary Signature Estate Tasting & Tours for Two. Every allotment includes 15% Off Limited Bottlings & Curated Collections. Complimentary Signature Estate Tasting & Tour visits are for you and a guest when you visit together.

Wine Club

VIP Membership is a separate $599 annual membership for guests who want fuller visit benefits alongside allocation. You can join and pay online on the VIP Membership page.

VIP Membership

No. Wine club allotments and VIP Membership are issued to the named member and cannot be transferred, split, or used by someone else in your place. Complimentary visits are for you and a guest when you visit together — they cannot be gifted or redeemed independently.

Wine ClubVIP Membership

About Aum

Aum Cellars is the Napa Valley label of Hoffmann Family Winery, founded by Peter Hoffmann — winemaker and viticulturist. The estate is a small family winery, not a high-volume tasting room.

Story

Most Aum Cellars wines are estate grown in Napa — Coombsville, Atlas Peak, and beyond. A few reserve bottlings, including Russian River Pinot Noir and Sierra Foothills Grenache, are made from sourced fruit and are labeled that way.

Wines

The vineyard is organically farmed and dry-farmed, with a light hand in the cellar: native yeast, unfined and unfiltered wines, and no recipe winemaking. The aim is wine that tastes of the place it grew.

Vineyard

No. Aum Cellars farms organically — without synthetic pesticides, herbicides, or chemical fertilizers — but we are not a certified-organic winery. We do not use USDA or CCOF certification language for the estate.

Vineyard

Organic farming means growing the vineyard without synthetic pesticides, herbicides, or chemical fertilizers. We rely on compost, cover crops, and beneficial insects. At Aum Cellars this is how we farm; we are not a certified-organic winery.

Vineyard

Estate grown means the grapes are grown, harvested, and made into wine on the same property. Most Aum Cellars wines are estate grown. A few reserve bottlings are made from sourced fruit and say so on the Wines page.

Wines

Regenerative farming goes a step beyond avoiding harm: the aim is to leave the land healthier each season — living soil, cover crops, compost, and a lighter tractor footprint. That is the work on the Aum Cellars estate.

Vineyard

A growing number of Napa estates farm without synthetic pesticides, herbicides, or chemical fertilizers — some with a certification on the label, others by practice. Aum Cellars farms organically. We are not certified organic — the work is the practice.

Vineyard

Look for wines made from organically farmed grapes. Aum Cellars — crafted by Hoffmann Family Winery — grows the fruit here and makes the wine here. We are not a certified-organic label.

Wines

Organic farming is better for the vineyard, and a lighter hand in the cellar means fewer additives in the glass. We farm this way for healthier land and more honest wine, not as a medical claim. Wine is still wine: enjoy it in good company, in moderation.

The best boutique vineyards are the small, family-run estates where you can walk the vines and taste wines made in tiny lots. Aum Cellars is that kind of place: organically farmed, with private visits by appointment and wines released by allocation.

Visit

Still looking? Contact Aum Cellars.